Wanna smoke like a playa? Well now you can with news that Snoop Dogg, is poised to launch his very own tobacco cigar line called Executive Branch. In a press release sent around overnight the infamous hip hop artist details how he’s travelled the world trying tobacco in every corner of the globe and discovered the brand in South America.

The Doggfather was supposedly so impressed with the cigars that he’s now bringing them to the US and plans to unveil his own line of cigars made with “premium tobacco from the Dominican Republic,” at this year’s Coachella Festival where he will headlining along side Dr. Dre.

“Throughout my career I have been lucky enough to travel the world and try all different types of tobacco products,” Snoop said in his statement. “During my travels throughout South America and the Caribbean, I was fortunate to encounter this tobacco company, Executive Branch and was so impressed by their commitment to quality [far superior than all others], I knew I had to bring them to the States for all my fans to enjoy.”

“Throughout 2012, we plan on releasing new styles and flavors,” he continued. “I will be working with their team to make sure all products are up to Snoop Dogg standards.” The first product to get the official Dogg seal of approval will be the Exectuve Branch Cigarillos which will be sold two to a pounch of .99c .

Snoop Dogg was just in Australia where he played a string of shows including Summadayze in Melbourne. Check out our photos of the festival here.